American Crew Fiber Pre-Styling Cleanser 250ml

American Crew Fiber Pre-Styling Cleanser is a targeted shampoo designed specifically to tackle the residue left behind by styling products, including waxes, fibres, and pomades. If you regularly use American Crew styling products — or any heavy-hold formulas — this cleanser works to thoroughly cleanse the hair and scalp without stripping it unnecessarily, leaving a clean foundation that’s perfectly prepped for your next style.

Part of the American Crew collection, this 250ml shampoo is ideal for men who rely on strong-hold or fibre-based styling products day to day. Build-up from these products can weigh hair down over time, making it harder to achieve the same results each morning. This pre-styling cleanser resets the hair, so your styling products can work exactly as they should.

It suits most hair types and is a smart addition to any man’s grooming routine, particularly if you’re styling your hair every day. Use it a few times a week or whenever you feel your hair needs a proper reset.