Samsung The Frame 2019 Art Mode 124.5 cm (49″) 4K Ultra HD Smart TV Wi-Fi Black, White

Art Mode
When your TV is off you can customise the screen to feature artwork or photography that matches your style.

Art Store
Enjoy a variety of artworks, including specially curated collections from renowned partners with The Frame.

100% Colour Volume
Genuine cinematic colour made from over a billion shades.

Customisable Frame
Match The Frame to your home, taste or artwork with a customisable edge.

Art Mode
You can customise The Frame to match your style so that you can enjoy the artwork or photography when the TV is off, instead of a blank screen. Simply select the art you want to show so your TV matches your style.
* Actual Product may differ from image shown. Please see our product gallery.

Bringing world-class galleries to you
Art Store
Start your free trial on The Frame and discover all the amazing content in the Samsung Art Store. Becoming a full member gives you unlimited access to art collections and photography, spanning the classics to the contemporary.

Bringing world-class galleries to you
Art Store
Start your free trial on The Frame and discover all the amazing content in the Samsung Art Store. Becoming a full member gives you unlimited access to art collections and photography, spanning the classics to the contemporary.

A billion shades of colour
QLED Technology
Experience a billion shades of colour. With Samsung’s intelligent QLED technology, The Frame delivers 100% colour volume* that shows you realistic colours no matter how bright or dark the scene gets.
*100% colour volume measured to DCI-P3 standard, certified by VDE.

Customise to your style
The choice is yours when it comes to The Frame. Pick the ideal Frame for you home, style or artwork. The magnets make it simple to attach and detach the edges as often as your style changes.
*Each customisable frame is sold separately.

Keeps the view clean
The One Near-Invisible Cable hides wires, so you can connect all your devices without any messy or tangled cables.
* Devices must be connected to One Connect.** Compatible devices only.*** 15M One Invisible Connection is sold separately.**** The Frame is only available with One Invisible Connection(VG-SOCR15).

One Connect Box
The slim, One Near-Invisible cable connects every device to the TV through the One Connect Box. This way you place connected devices further away, freeing up space to upgrade your home décor.

Hangs like a real frame
Installing The Frame is simple and quick, and you can just tilt it sideways, back or forward for the ideal view. Gorgeous from all sides, it fits perfectly in your space.

Frame your most-loved moments
You can easily upload and exhibit your own photography—or a new family portrait. Simply send your photos to The Frame TV via your phone or a USB flash drive.
*IOS & non-Galaxy Android devices need to download SmartThings App for art mode setting on mobile phone. *For the Smart functions, compatible devices or phones required.

Make art your own
Customising the presentation of the art to fit your home is simple with Art Mode on The Frame. Choose from different options to find the mount layout and colour that best compliments the art pieces.

Discover art from simple categories
Everyone can find the artwork they love. From colours to themes and much more, the simple and clear art categories of the Samsung Art Store make it fun and easy to discover a wide variety of art for all occasions.

Curate your favourites
Curate your own personalised gallery in your living room using your favourite art pieces. Select and mark the pieces you like as favourites and see them all in one place.

The ideal way to appreciate art all day
By detecting the ambient light, the Brightness Sensor automatically balances the screen’s brightness and colour tone for a natural illumination. So whether its day or night, you can see your art as it was meant to be seen.
* Performance may vary depending on lighting condition.

Motion Sensor
When you’re nearby, the Motion Sensor detects your presence and turns the TV display into artwork, so you can enjoy your favourite art while you’re there.
* Motion sensor operates when turned on in Art Mode. Performance may vary depending on lighting condition.

Experience exceptional picture detail like never before
Beautiful colour. Exceptional contrast. Impeccable detail. Discover what’s lurking in the shadows of a horror movie or witness the true beauty of a sun-filled landscape scene with HDR10+.

Easy to Use
Easily control all your connected devices and content with One Remote Control and your mobile. Adjust the settings or find new artwork to display. Easy to find, easy to use.
“* Compatible devices may vary by region.** Actual product and remote control may differ from image shown.*** Must download and install the SmartThings app.

Simple and intuitive control
Have control of everything from one remote in a stylish white finish. You no longer need multiple remotes lined up on your coffee table. Your One Remote allows you to multitask with simplicity.

Control your TV with your voice
Flick through channels, see the weather or control smart devices by talking to your TV. Bixby lets you take control with your voice, making everything happen simply and in seconds.
*This feature is only available in certain languages.

AirPlay 2
With AirPlay 2 built in, you can stream or share content from Apple devices to the big screen. Effortlessly play videos, music, photos and more from your iPhone, iPad and Mac on your The Frame.

Amazon Alexa
The Frame works with Alexa so your life just got simpler. It’s easy to connect your Alexa-enabled devices. With The Frame’s compatibility, have Alexa turn on your TV, change channels, control volume, and more.

Amazon Alexa
The Google Assistant
The Frame works with Google Assistant to make your life easier. Change channels, adjust the volume, control playback and more with just your voice.

The Google Assistant
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*The appearance, design and GUI(Graphic User Interface) specifications which is not affecting to product performance are subject to change without notice.** iTunes is available only to persons age 13 or older in the U.S. Requires internet access (fees may apply). Terms Apply.